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Jim Beasley’s media & PR
expertise is derived from more than 25 years in journalism and public/media
relations. Strengths include writing, editing, public speaking, and
relationship-building.
Experience includes healthcare crisis and emergency risk communications
responsibilities as director of public information for a state health agency.
In order to obtain this status, many hours of training were spent under the
tutelage of experts with the Centers for Disease Control and Prevention in
Atlanta.
During this time, Jim was involved in the development of appropriate public
information messages for situations including deadly chemical spills and
attempted bioterrorism -- both of which gained national and worldwide
attention in the media.
Jim began his broadcast journalism career in 1974 in Memphis, Tennessee, and
went on to hold authority positions with well-known and respected giants in
the industry, including VIACOM, Bloomington Broadcasting and Liberty
Broadcasting. He has been, and always will be, a follower of Mervin Block's
philosophy: write copy that is shorter, sharper and stronger.
In the field of public relations, Jim developed strong relationships with
clients by placing them in some of the most respected industry and trade
publications in the country. Sometimes, he involved his clients in planned
stories that helped demonstrate their leadership in the field. Other times,
Jim wrote feature articles that shone a spotlight on his client’s products
and services, obtaining national and international coverage. In both
situations, the objective was strongly met, maximum exposure was obtained,
and clients were extremely pleased with the results.
Jim possesses a strong work ethic, proving himself through dedication,
perseverance, and a strong sense for making the right moves for his clients.
This ability will help achieve the results you need, too.
Jim continues to be fascinated with the world of technology and the ubiquity
of the Internet. His innate curiosity led him into website development
training at Microsoft's headquarters in
Redmond,
WA in 1998. Since then, he has
frequently dabbled in website creation skills including the use of powerful
image and development tools including Microsoft WorkBench and FrontPage,
Adobe Photoshop, Adobe Premiere, Flash, and Sonic Foundry’s Sound Forge.
One of the most important
lessons he has learned, however, is that websites can be just as effective --
if not more so -- by keeping things simple.
If these skills and philosophies appeal to your desire for continued success,
please contact
Jim today. Together, you can get started right away.
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